Brand, Business, Career, Ergoline, Ergoline, Island Sun Times, Leadership, Social Media, Success, Tanning, Training, Uncategorized

What the Best Do Better

‘What is it that sets a regular business owner apart from the pack, and turns them into industry leaders?’ It’s an insightful question, and one that left me rather reflective, regarding the diverse avenues through which leadership is expressed. Nevertheless, there are a few common themes that I have come to recognize throughout the years and through our valued partnerships the most successful brands in the business.
Engaged Leaders: the best and brightest brands, and those with staying power have leaders that are fully engaged with the business, with the brand, and with the customer experience. Whether individually owned or part of a franchise organization, engaged leaders know every customer touchpoint is an important lever of experience and success. A lack of insight from leadership into essential processes or customer touchpoints in the business filters down through all levels of staff, operations and longevity, thus creating a blind spot. This doesn’t mean that an engaged leader is working the desk or washing towels every day, but it means they probably have, and still know how to use the washing machine.

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Brand, Business, Ergoline, Island Sun Times, Uncategorized

Good > Perfect

Good > Perfect If you are anything like me, your days are ruled by performance driven, Type-A perfectionism: that means you are easily annoyed when small details of a plan go awry. No matter how successful a strategy or accomplishment, I am inevitably reviewing minor details after the fact, looking for areas of improvement. A […]

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Business, Ergoline, Island Sun Times, Uncategorized

The Perfect Brainstorm

Recently, two books have come across my desk, and they both include an essential set of rules for all business owners, “Rules for Improvisation” from Tina Fey featured in Bossypants, and “Rules for Brainstorming” featured in Change by Design by Tim Brown. I found both to be uncannily similar and poignant looking into next season […]

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Business, Ergoline, Island Sun Times, Uncategorized

On the Other Side of Fear

    While much has been said, written about and deliberated concerning the upcoming regulatory updates from the FDA, there has been little rational offered for keeping up shop in the interim. While speculation spirals out of control, many times in an unrealistic and unproductive way, many of us forget that there are still businesses […]

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Business, Ergoline, Island Sun Times, Sun Angel, Tanning

The Balancing Act

Is achieving work-life balance a myth? As we come to the end of yet another busy season, some of us are considering at the professional and personal imbalances in our lives and looking to regain harmony between the two. However, for some, season doesn’t end with the changing of the temperature and the struggle to […]

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